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Zoho implementation for Fisheries and Seafood Export

Zoho for fisheries and seafood export: track catch or farm lots, cold storage, export orders, documents and payments for seafood businesses.

Business process workflow

How fisheries and seafood export work flows in Zoho

Track catch or farm lots, cold storage, export orders, documents and payments for seafood businesses.

Common problems we fix

  • Lot traceability depends on paper
  • Export documents are prepared late
  • Cold storage stock is not visible

The process, step by step

  1. 1

    Buyer enquiry

    Capture and qualify buyers.

  2. 2

    Lots and traceability

    Source lot and grading.

  3. 3

    Cold storage

    Stock by chamber and age.

  4. 4

    Export documents

    Invoices, packing lists and approvals.

  5. 5

    Shipment tracking

    Containers and status.

  6. 6

    Payments

    Receivables in foreign currency.

Department by department

How every department of a fisheries and seafood export business works in Zoho

A seafood exporter buys raw material from boats, farms and agents, processes and freezes it in an approved plant, and ships containers to importers abroad with strict traceability and food safety records. In Zoho export sales, raw material buying, processing, quality, cold store, shipping, accounts and HR share one lot number from landing to container.

How the departments hand work to each other

Each arrow is a handover. Because every team works on the same Zoho records, the next department picks up the work without re-entering it.

  1. 1Export Sales to Raw Material Procurement: Export orders with species, grade and quantity needed
  2. 2Export Sales to Shipping and Export Documentation: Shipment window, destination and document needs
  3. 3Raw Material Procurement to Processing and Freezing: Accepted lots with lot numbers
  4. 4Raw Material Procurement to Quality Assurance and Food Safety: Lots for raw material testing
  5. 5Raw Material Procurement to Finance and Accounts: Supplier settlements for payment
  6. 6Processing and Freezing to Cold Store and Inventory: Packed cartons with lot codes
  7. 7Processing and Freezing to Quality Assurance and Food Safety: Batches for final testing
  8. 8Quality Assurance and Food Safety to Cold Store and Inventory: Released batches
  9. 9Quality Assurance and Food Safety to Shipping and Export Documentation: Health and test certificates
  10. 10Quality Assurance and Food Safety to Raw Material Procurement: Suppliers with failed tests
  11. 11Cold Store and Inventory to Shipping and Export Documentation: Stuffing list with container and seal numbers
  12. 12Shipping and Export Documentation to Finance and Accounts: Shipped invoices and document submission dates
  13. 13Finance and Accounts to Management and Reporting: Margin, receivables and forex position
  14. 14HR and Payroll to Finance and Accounts: Payroll totals
  15. 15Management and Reporting to Export Sales: Markets and species to push
  16. 16Management and Reporting to Raw Material Procurement: Buying limits by species

Each department in detail

Open a department to see its workflow, its own entity diagram, who does the work, what needs approval, the reports it watches and what it hands over.

Export SalesWins orders from importers and distributors abroad and agrees species, grade, packing and price per container.

Workflow

  1. 1

    Manage buyer enquiries

    Enquiries from importers and trade fairs are logged in Zoho CRM with species, size grade, packing and destination market.

  2. 2

    Quote by container

    Quotes are built per kg with grade, glaze, pack style and Incoterm such as FOB or CFR.

  3. 3

    Send samples and specs

    Product specs, label artwork and samples are shared and approval recorded.

  4. 4

    Confirm the contract

    The signed sales contract sets quantity, price, shipment window and payment terms such as LC or advance.

  5. 5

    Open the export order

    The confirmed contract becomes an export order that drives raw material buying and processing.

Entity diagram: Export Sales

The records this team creates and updates, their key fields, and how they link.

receives (1:N)becomes (1:1)creates (1:N)ImporterCRMNameCountryMarket approvalsExport QuoteCRMSpeciesGradePrice per kgIncotermSales ContractCRMContainersShipment windowPayment termsExport OrderInventoryOrder noPack specQty kg
  • Zoho CRM
  • Zoho Inventory
Read the relationships as text
  • Importer receives Export Quote (1:N)
  • Export Quote becomes Sales Contract (1:1)
  • Sales Contract creates Export Order (1:N)
Who does the work
  • Export sales manager
  • Sales coordinator
  • Director
Approvals and controls
  • Prices below the cost sheet need director approval
  • Contracts without LC or advance need finance approval of the buyer's credit
Reports they watch
  • Contracts by market and species
  • Shipments due by month
  • Price per kg trend by grade
Hands over to
  • Raw Material Procurement: Export orders with species, grade and quantity needed
  • Shipping and Export Documentation: Shipment window, destination and document needs
Raw Material ProcurementBuys fresh fish and shrimp from boats, farms and agents at the right size and price with traceability.

Workflow

  1. 1

    Plan buying

    Raw material needs per species and count are planned from open export orders.

  2. 2

    Register suppliers

    Farms, boats and agents are registered with licence, location and approval status.

  3. 3

    Receive at the plant

    Each lot is weighed and logged with supplier, harvest or catch date, species, count and temperature.

  4. 4

    Settle with suppliers

    Supplier settlements are calculated from accepted weight and count rate after quality deductions.

Entity diagram: Raw Material Procurement

The records this team creates and updates, their key fields, and how they link.

supplies (1:N)harvested as (1:N)settled by (1:1)Raw Material LotCreatorLot noSpeciesCountWeightSupplierCreatorNameTypeLicenceApprovedFarm PondCreatorPond IDLocationHarvest datePurchase SettlementBooksLotRateNet amount
  • Zoho Creator
  • Zoho Books
Read the relationships as text
  • Supplier supplies Raw Material Lot (1:N)
  • Farm Pond harvested as Raw Material Lot (1:N)
  • Raw Material Lot settled by Purchase Settlement (1:1)
Who does the work
  • Procurement manager
  • Field buyer
  • Receiving supervisor
Approvals and controls
  • Lots from unregistered farms or boats are not accepted
  • Rates above the day's price card need procurement manager approval
Reports they watch
  • Raw material received by species and supplier
  • Average count and rate per day
  • Supplier rejection rate
Hands over to
  • Processing and Freezing: Accepted lots with lot numbers
  • Quality Assurance and Food Safety: Lots for raw material testing
  • Finance and Accounts: Supplier settlements for payment
Zoho apps for this team:Zoho CreatorZoho InventoryZoho Books
Processing and FreezingConverts raw lots into graded, packed and frozen product while tracking yield.

Workflow

  1. 1

    Issue lots to processing

    Lots are issued to the processing hall against an export order.

  2. 2

    Grade and process

    Product is beheaded, peeled, deveined or filleted and graded by count, with yield recorded per lot.

  3. 3

    Freeze and glaze

    Product is frozen by IQF or block freezing with glaze percentage and core temperature logged.

  4. 4

    Pack and label

    Cartons are packed to buyer spec with lot code, production date and labels for the market.

  5. 5

    Book finished goods

    Packed cartons move into the cold store as finished stock.

Entity diagram: Processing and Freezing

The records this team creates and updates, their key fields, and how they link.

measured in (1:1)records (1:N)produces (1:N)Processing BatchCreatorBatch noLots usedProductShiftYield RecordCreatorInput kgOutput kgYield pctFreezing LogCreatorMethodCore tempGlaze pctPacked CartonInventoryCarton codeGradeNet weightLot code
  • Zoho Creator
  • Zoho Inventory
Read the relationships as text
  • Processing Batch measured in Yield Record (1:1)
  • Processing Batch records Freezing Log (1:N)
  • Processing Batch produces Packed Carton (1:N)
Who does the work
  • Production manager
  • Processing supervisor
  • Freezer operator
Approvals and controls
  • Batches with yield below standard are reviewed by the production manager
  • Product is packed only after the in-process quality check passes
Reports they watch
  • Yield by species, count and supplier
  • Production by shift
  • Freezing temperature exceptions
Hands over to
  • Cold Store and Inventory: Packed cartons with lot codes
  • Quality Assurance and Food Safety: Batches for final testing
Zoho apps for this team:Zoho CreatorZoho Inventory
Quality Assurance and Food SafetyRuns HACCP, tests for residues and microbes, and keeps the plant audit-ready for buyers and regulators.

Workflow

  1. 1

    Test raw material

    Lots are tested for freshness, antibiotic residues and sulphite before processing.

  2. 2

    Monitor critical points

    HACCP critical control points such as temperature and metal detection are logged each shift.

  3. 3

    Test finished product

    Samples are tested for micro and chemical parameters and results are attached to the batch.

  4. 4

    Release for export

    Batches passing all tests are released and certificates prepared.

  5. 5

    Handle audits and recalls

    Buyer and authority audits and any recall trace are run from lot records.

Entity diagram: Quality Assurance and Food Safety

The records this team creates and updates, their key fields, and how they link.

supports (1:N)supports (1:N)reviews (1:N)Lab TestCreatorLot or batchTest typeResultCCP LogCreatorPointReadingLimitShiftBatch ReleaseCreatorBatchStatusReleased byAuditCreatorAuditorDateFindings
  • Zoho Creator
Read the relationships as text
  • Lab Test supports Batch Release (1:N)
  • CCP Log supports Batch Release (1:N)
  • Audit reviews CCP Log (1:N)
Who does the work
  • QA manager
  • Microbiologist
  • QC inspector
Approvals and controls
  • Any lot with a positive residue result is rejected and cannot be processed for export
  • Only the QA manager can release a batch for shipment
Reports they watch
  • Test failures by supplier and parameter
  • CCP deviations
  • Open audit findings
Hands over to
  • Cold Store and Inventory: Released batches
  • Shipping and Export Documentation: Health and test certificates
  • Raw Material Procurement: Suppliers with failed tests
Zoho apps for this team:Zoho CreatorZoho FormsZoho WorkDrive
Cold Store and InventoryStores frozen cartons at the right temperature and allocates them to containers.

Workflow

  1. 1

    Store by location

    Cartons are put away by chamber, rack and pallet with lot code.

  2. 2

    Monitor temperature

    Chamber temperature readings are logged and alarms raised on breaches.

  3. 3

    Allocate to orders

    Released stock is allocated to export orders by grade and lot.

  4. 4

    Stuff containers

    Cartons are loaded into the reefer container and the stuffing list records pallets and lots.

Entity diagram: Cold Store and Inventory

The records this team creates and updates, their key fields, and how they link.

loaded on (1:N)monitors (1:N)Cold Store StockInventoryChamberPalletLot codeCartonsTemperature LogCreatorChamberReadingTimeStuffing ListCreatorContainer noPalletsLots
  • Zoho Inventory
  • Zoho Creator
Read the relationships as text
  • Cold Store Stock loaded on Stuffing List (1:N)
  • Temperature Log monitors Cold Store Stock (1:N)
Who does the work
  • Cold store in-charge
  • Inventory controller
Approvals and controls
  • Stock exposed to a temperature breach is held until QA reviews it
Reports they watch
  • Stock by grade, lot and age
  • Temperature breaches
  • Allocated versus free stock
Hands over to
  • Shipping and Export Documentation: Stuffing list with container and seal numbers
Zoho apps for this team:Zoho InventoryZoho CreatorZoho Cliq
Shipping and Export DocumentationBooks containers and prepares every document the importer, bank and authorities need.

Workflow

  1. 1

    Book the container

    Reefer containers are booked with the line or forwarder against the shipment window.

  2. 2

    Prepare documents

    Commercial invoice, packing list, certificate of origin, health certificate and catch or farm certificates are prepared.

  3. 3

    File customs

    Shipping bill details are recorded and the bill of lading collected after sailing.

  4. 4

    Send documents to the bank or buyer

    Document sets go to the bank for LC or to the buyer, with courier tracking.

Entity diagram: Shipping and Export Documentation

The records this team creates and updates, their key fields, and how they link.

needs (1:N)covered by (1:1)ShipmentCreatorContainer noVesselETDETAExport DocumentWorkDriveTypeNumberIssued onBill of LadingCreatorBL noDateStatus
  • Zoho Creator
  • Zoho WorkDrive
Read the relationships as text
  • Shipment needs Export Document (1:N)
  • Shipment covered by Bill of Lading (1:1)
Who does the work
  • Shipping executive
  • Documentation officer
Approvals and controls
  • Document sets for LC shipments are checked against LC terms before submission
Reports they watch
  • Shipments by status and market
  • Document discrepancies
  • Sailings this month
Hands over to
  • Finance and Accounts: Shipped invoices and document submission dates
Zoho apps for this team:Zoho CreatorZoho WorkDriveZoho Books
Finance and AccountsCollects export proceeds, pays suppliers fast, tracks export incentives and costs each container.

Workflow

  1. 1

    Raise export invoices

    Invoices are raised in USD, EUR or JPY with zero-rated export tax treatment where it applies.

  2. 2

    Track realisation

    Export proceeds are matched to invoices and bank realisation certificates.

  3. 3

    Pay suppliers

    Farm and agent settlements are paid quickly, often within days, after quality deductions.

  4. 4

    Claim export benefits

    Duty drawback and other export incentives available in the exporting country are tracked to receipt.

  5. 5

    Cost the container

    Raw material, processing, packing, freight and finance cost are totalled per container.

Entity diagram: Finance and Accounts

The records this team creates and updates, their key fields, and how they link.

settled by (1:N)feeds (1:N)compared in (1:1)Export InvoiceBooksInvoice noCurrencyAmountRealisationBooksBank refAmountExchange rateSupplier PaymentBooksSupplierLotAmountContainer CostAnalyticsContainerTotal costMargin
  • Zoho Books
  • Zoho Analytics
Read the relationships as text
  • Export Invoice settled by Realisation (1:N)
  • Supplier Payment feeds Container Cost (1:N)
  • Export Invoice compared in Container Cost (1:1)
Who does the work
  • Accounts manager
  • Export finance executive
  • Finance director
Approvals and controls
  • Supplier payments above the daily limit need finance director approval
  • Forex booking and forward contracts are approved by the director
Reports they watch
  • Outstanding export proceeds
  • Margin per container and market
  • Supplier dues
Hands over to
  • Management and Reporting: Margin, receivables and forex position
Zoho apps for this team:Zoho BooksZoho CreatorZoho Analytics
HR and PayrollManages plant workers, many on seasonal contracts and shifts, with hygiene training and fair pay.

Workflow

  1. 1

    Hire seasonal workers

    Peak-season workers are hired with ID, medical fitness and hostel details where provided.

  2. 2

    Train on hygiene

    GMP and hygiene training is recorded before workers enter the processing hall.

  3. 3

    Roster shifts

    Workers are rostered across peeling, grading, packing and freezing shifts.

  4. 4

    Run payroll

    Wages, piece rates for peeling and overtime are paid in Zoho Payroll where it is available, or your local payroll provider.

Entity diagram: HR and Payroll

The records this team creates and updates, their key fields, and how they link.

holds (1:N)assigned to (1:N)receives (1:N)WorkerPeopleNameSectionContract typeMedical FitnessPeopleChecked onValid untilStatusShift RosterShiftsSectionDateShiftPayslipPayrollMonthPiece rateNet
  • Zoho People
  • Zoho Shifts
  • Zoho Payroll
Read the relationships as text
  • Worker holds Medical Fitness (1:N)
  • Worker assigned to Shift Roster (1:N)
  • Worker receives Payslip (1:N)
Who does the work
  • HR officer
  • Welfare officer
  • Payroll officer
Approvals and controls
  • Workers without valid medical fitness are not rostered in processing
Reports they watch
  • Headcount by section and season
  • Training compliance
  • Wage cost per kg processed
Hands over to
  • Finance and Accounts: Payroll totals
Management and ReportingGives directors one view of buying, yield, quality, shipments and margin by market.

Workflow

  1. 1

    Combine data

    Lots, processing, tests, shipments and accounts sync into Zoho Analytics.

  2. 2

    Review daily

    Directors check raw material bought, yield and stock against open orders each day.

  3. 3

    Review markets

    Monthly reviews compare margin and demand by market, buyer and species.

  4. 4

    Watch risks

    Alerts for test failures, temperature breaches and overdue proceeds go to directors in Cliq.

Entity diagram: Management and Reporting

The records this team creates and updates, their key fields, and how they link.

triggers (1:N)triggers (1:N)Market KPIAnalyticsMarketVolumeMarginYield KPIAnalyticsSpeciesYield pctTargetRisk AlertAnalyticsTypeOwnerStatus
  • Zoho Analytics
Read the relationships as text
  • Market KPI triggers Risk Alert (1:N)
  • Yield KPI triggers Risk Alert (1:N)
Who does the work
  • Managing director
  • Director of operations
Approvals and controls
  • Entry into new markets and plant expansions are approved by the board
Reports they watch
  • Margin by market and species
  • Yield trend
  • Export proceeds outstanding
Hands over to
  • Export Sales: Markets and species to push
  • Raw Material Procurement: Buying limits by species
Zoho apps for this team:Zoho AnalyticsZoho FlowZoho Cliq

What to expect when you start

A typical plan for a focused project of one to three apps. Larger scope or messy data takes longer; we confirm the timeline after discovery.

  1. Week 1 to 2

    Map and agree

    We walk through your fisheries and seafood export process from "Buyer enquiry" to "Payments", list the records and fields you really need, and agree the scope.

  2. Week 3 to 4

    Build the core

    We configure Zoho CRM and Zoho Inventory with your stages, roles, approvals and templates.

  3. Week 5 to 6

    Connect and migrate

    We clean and import your data, connect email, payments or other tools, and build the reports you will use every week.

  4. Week 7 to 8

    Test and go live

    Your team tests with real cases, we train each role, and we cut over with a checklist.

Mistakes to avoid

  • Copying the old spreadsheet column for column. Keep only the fields that help someone decide or act.
  • Leaving out exceptions such as returns, changes and cancellations. Model them early so the team does not work around the system.
  • No owner per stage. Name one person for "Buyer enquiry" and one for "Payments".
  • Going live without checking reports against numbers you already trust.

A good first win

Start with the problem that hurts most: Lot traceability depends on paper. Fixing one visible problem in the first month builds trust and adoption for everything after it.

What you can measure

  • Lot traceability
  • Shipment on time
  • Receivable days

Questions about Zoho for fisheries and seafood export

Which Zoho apps suit fisheries and seafood export businesses?

A typical fisheries and seafood export setup uses Zoho CRM, Zoho Inventory, Zoho Creator, Zoho Books. We confirm the exact apps after mapping your own process in a discovery call.

How does the business process flow in Zoho for fisheries and seafood export?

1. Buyer enquiry; 2. Lots and traceability; 3. Cold storage; 4. Export documents; 5. Shipment tracking; 6. Payments.

Which departments does a Zoho setup for fisheries and seafood export cover?

A full setup covers Export Sales, Raw Material Procurement, Processing and Freezing, Quality Assurance and Food Safety, Cold Store and Inventory, Shipping and Export Documentation, Finance and Accounts, HR and Payroll, Management and Reporting. Each department works in its own Zoho screens, but they share the same customer, order and finance records, so work moves from one team to the next without being retyped.

Zoho apps we set up for fisheries and seafood export

  • Zoho CRM
  • Zoho Inventory
  • Zoho Creator
  • Zoho Books

Not sure which apps fit your business? Book a free 30-minute call or see all Zoho products we implement

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