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Zoho implementation for Pharma Distributors and Stockists

Zoho for pharma distributors and stockists: track batch and expiry stock, retailer credit, field orders and returns for pharma distribution.

Business process workflow

How pharma distributors and stockists work flows in Zoho

Track batch and expiry stock, retailer credit, field orders and returns for pharma distribution.

Common problems we fix

  • Near-expiry stock is found late
  • Retailer credit is not controlled
  • Field orders are re-keyed

The process, step by step

  1. 1

    Retailer accounts

    Profiles, credit and routes.

  2. 2

    Field orders

    Orders captured on mobile.

  3. 3

    Batch and expiry stock

    Batch-wise stock and alerts.

  4. 4

    Billing

    Invoices with batch details.

  5. 5

    Returns and expiry

    Return and credit notes.

  6. 6

    Reports

    Sales by route and product.

Department by department

How every department of a pharma distributors and stockists business works in Zoho

A pharma distributor runs the order desk, purchase, warehouse, dispatch, compliance, returns, accounts and HR around the same product batch. In Zoho every batch carries its expiry and movement, so FEFO picking, recalls, expiry claims and invoices all use the same record.

How the departments hand work to each other

Each arrow is a handover. Because every team works on the same Zoho records, the next department picks up the work without re-entering it.

  1. 1Sales and Order Desk to Warehouse and Batch Control: Released orders for picking
  2. 2Sales and Order Desk to Finance and Accounts: Orders on credit hold for review
  3. 3Purchase and Principal Relations to Warehouse and Batch Control: Expected receipts by principal
  4. 4Purchase and Principal Relations to Finance and Accounts: Purchase bills and claims
  5. 5Warehouse and Batch Control to Dispatch and Delivery: Picked and packed orders with invoices
  6. 6Warehouse and Batch Control to Returns and Expiry Claims: Near-expiry and damaged stock
  7. 7Dispatch and Delivery to Finance and Accounts: Route collections and delivery proofs
  8. 8Dispatch and Delivery to Returns and Expiry Claims: Returns picked up from customers
  9. 9Regulatory and Compliance to Warehouse and Batch Control: Recall and quarantine instructions
  10. 10Regulatory and Compliance to Sales and Order Desk: Customers with expired licences
  11. 11Returns and Expiry Claims to Finance and Accounts: Customer credits and principal claims
  12. 12Finance and Accounts to Sales and Order Desk: Credit status by customer
  13. 13Finance and Accounts to Management and Reporting: Monthly margin and cash position
  14. 14HR and Payroll to Finance and Accounts: Payroll summary
  15. 15HR and Payroll to Regulatory and Compliance: Pharmacist registration status
  16. 16Management and Reporting to Purchase and Principal Relations: Principal and stock decisions

Each department in detail

Open a department to see its workflow, its own entity diagram, who does the work, what needs approval, the reports it watches and what it hands over.

Sales and Order DeskTakes daily orders from chemists, hospitals and sub-stockists and keeps credit and schemes under control.

Workflow

  1. 1

    Keep customer licences on file

    Each chemist and hospital record holds drug licence number, expiry and credit terms before any sale.

  2. 2

    Take orders

    Orders come by phone, field reps, WhatsApp or a customer portal and are entered against available batches.

  3. 3

    Apply schemes and discounts

    Company schemes, such as free quantity or trade discount, apply automatically by product and period.

  4. 4

    Check credit before release

    Orders over the customer's credit limit or overdue days are held for accounts.

  5. 5

    Release to warehouse

    Approved orders go to the warehouse for picking with the delivery route.

Entity diagram: Sales and Order Desk

The records this team creates and updates, their key fields, and how they link.

places (1:N)applied to (N:N)may hit (1:N)Pharma CustomerCRMNameDrug licenceCredit limitSales OrderInventoryOrder noRouteStatusSchemeCreatorProductFree qtyValid tillCredit HoldBooksCustomerOverdueReleased by
  • Zoho CRM
  • Zoho Inventory
  • Zoho Creator
  • Zoho Books
Read the relationships as text
  • Pharma Customer places Sales Order (1:N)
  • Scheme applied to Sales Order (N:N)
  • Sales Order may hit Credit Hold (1:N)
Who does the work
  • Order desk executive
  • Field sales representative
  • Sales manager
Approvals and controls
  • Orders for customers with an expired drug licence are blocked
  • Extra discount beyond the scheme needs the sales manager
Reports they watch
  • Orders and value by customer and route
  • Lines not supplied (shortages)
  • Scheme cost by principal
Hands over to
  • Warehouse and Batch Control: Released orders for picking
  • Finance and Accounts: Orders on credit hold for review
Purchase and Principal RelationsBuys from pharma companies and C&F agents, plans stock, and claims schemes and expiry credits.

Workflow

  1. 1

    Plan reorders

    Reorder quantities are worked out from sales, lead time and stock in hand by product.

  2. 2

    Place purchase orders

    POs go to the company or its C&F agent, with expected schemes and prices.

  3. 3

    Check purchase rates and schemes

    Received invoices are checked against agreed rates and schemes, and differences are claimed.

  4. 4

    Track principal claims

    Claims for schemes, rate differences and expiries are tracked until the credit note arrives.

Entity diagram: Purchase and Principal Relations

The records this team creates and updates, their key fields, and how they link.

receives (1:N)settles (1:N)drives (N:N)PrincipalBooksCompanyC&F agentTermsPurchase OrderInventoryPO noPrincipalStatusPrincipal ClaimCreatorTypeAmountStatusReorder PlanCreatorProductAvg saleReorder qty
  • Zoho Books
  • Zoho Inventory
  • Zoho Creator
Read the relationships as text
  • Principal receives Purchase Order (1:N)
  • Principal settles Principal Claim (1:N)
  • Reorder Plan drives Purchase Order (N:N)
Who does the work
  • Purchase executive
  • Purchase manager
Approvals and controls
  • Purchases above the planned stock days need the purchase manager
Reports they watch
  • Stock days by product and principal
  • Claims pending by principal
  • Shortage items
Hands over to
  • Warehouse and Batch Control: Expected receipts by principal
  • Finance and Accounts: Purchase bills and claims
Warehouse and Batch ControlReceives, stores and picks medicines by batch and expiry, with cold chain items kept in range.

Workflow

  1. 1

    Receive by batch and expiry

    Goods are checked against the invoice with batch number, expiry, MRP or price and quantity.

  2. 2

    Store by condition

    Stock goes to regular, cold chain or controlled-drug locations as the product requires.

  3. 3

    Log cold chain temperatures

    Fridge and cold room temperatures are recorded at set times, with alarms for breaches.

  4. 4

    Pick first expiry first out

    Pick lists suggest the batch with the nearest expiry that meets the customer's minimum shelf life.

  5. 5

    Pull near-expiry stock

    Batches nearing expiry are moved to a returns area for claims.

Entity diagram: Warehouse and Batch Control

The records this team creates and updates, their key fields, and how they link.

holds (1:N)picked in (N:N)monitored by (1:N)Batch StockInventoryProductBatch noExpiryQtyStorage LocationInventoryZoneConditionBinTemperature LogCreatorUnitReadingTimePick ListInventoryOrder noBatchQty
  • Zoho Inventory
  • Zoho Creator
Read the relationships as text
  • Storage Location holds Batch Stock (1:N)
  • Batch Stock picked in Pick List (N:N)
  • Storage Location monitored by Temperature Log (1:N)
Who does the work
  • Warehouse supervisor
  • Picker
  • Storekeeper
Approvals and controls
  • Stock from a cold chain breach is quarantined until the pharmacist decides
  • Batch overrides on pick lists need the warehouse supervisor
Reports they watch
  • Near-expiry stock by principal
  • Pick accuracy
  • Cold chain excursions
Hands over to
  • Dispatch and Delivery: Picked and packed orders with invoices
  • Returns and Expiry Claims: Near-expiry and damaged stock
Zoho apps for this team:Zoho InventoryZoho CreatorZoho Flow
Dispatch and DeliveryDelivers orders on daily routes and brings back payments and returns.

Workflow

  1. 1

    Plan routes

    Invoiced orders are grouped into route sheets by area and delivery time.

  2. 2

    Deliver and collect

    Delivery staff get signatures, collect cheques or cash and note any shortage.

  3. 3

    Bring back returns

    Returns picked up from chemists are logged with a reason for checking.

  4. 4

    Close the route

    Route sheets are settled with delivered orders, collections and returns.

Entity diagram: Dispatch and Delivery

The records this team creates and updates, their key fields, and how they link.

includes (1:N)records (1:N)records (1:N)Route SheetCreatorRouteDateDelivery personDeliveryCreatorInvoice noSigned byTimeRoute CollectionCreatorModeAmountInvoice noPickup ReturnCreatorCustomerItemsReason
  • Zoho Creator
Read the relationships as text
  • Route Sheet includes Delivery (1:N)
  • Route Sheet records Route Collection (1:N)
  • Route Sheet records Pickup Return (1:N)
Who does the work
  • Delivery executive
  • Dispatch supervisor
Approvals and controls
  • Cash collected must be deposited the same day and matched to the route sheet
Reports they watch
  • Orders delivered same day
  • Collections by route
  • Delivery complaints
Hands over to
  • Finance and Accounts: Route collections and delivery proofs
  • Returns and Expiry Claims: Returns picked up from customers
Zoho apps for this team:Zoho CreatorZoho InventoryZoho Books
Regulatory and ComplianceKeeps licences, controlled-drug records and recall actions in order for inspectors.

Workflow

  1. 1

    Keep licences current

    Wholesale drug licences, registered pharmacist details and premises approvals are tracked with expiry.

  2. 2

    Maintain controlled-drug registers

    Receipts and sales of scheduled or controlled drugs are recorded by batch and customer as the law requires.

  3. 3

    Run recalls

    When a batch is recalled, every customer who received it is listed and stock is pulled back.

  4. 4

    Prepare for inspections

    Registers, temperature logs and licences are kept ready for drug inspector visits.

Entity diagram: Regulatory and Compliance

The records this team creates and updates, their key fields, and how they link.

covers (1:N)traced through (N:N)reviews (N:N)Drug LicenceCreatorLicence noTypeExpiryControlled RegisterCreatorProductBatchCustomerRecallCreatorProductBatchStatusInspection VisitCreatorDateInspectorRemarks
  • Zoho Creator
Read the relationships as text
  • Drug Licence covers Controlled Register (1:N)
  • Recall traced through Controlled Register (N:N)
  • Inspection Visit reviews Controlled Register (N:N)
Who does the work
  • Registered pharmacist
  • Compliance officer
Approvals and controls
  • Controlled drugs are sold only against valid documents checked by the pharmacist
  • Recalled batches are blocked from sale the moment the recall is logged
Reports they watch
  • Licences expiring
  • Recall completion
  • Controlled drug movement
Hands over to
  • Warehouse and Batch Control: Recall and quarantine instructions
  • Sales and Order Desk: Customers with expired licences
Returns and Expiry ClaimsChecks returns from customers and claims credit from principals for expired and damaged stock.

Workflow

  1. 1

    Check returned goods

    Returns are checked for batch, expiry and condition against the original invoice.

  2. 2

    Give customer credit

    Accepted returns get a credit note under the return policy.

  3. 3

    Claim from principals

    Expired and breakage stock is sent with claim forms to the company or C&F agent.

  4. 4

    Track credit received

    Principal credit notes are matched to claims and short credits are followed up.

Entity diagram: Returns and Expiry Claims

The records this team creates and updates, their key fields, and how they link.

results in (1:1)bundled into (N:N)Return NoteCreatorCustomerBatchReasonCustomer CreditBooksCredit noAmountInvoice noExpiry ClaimCreatorPrincipalValueSent on
  • Zoho Creator
  • Zoho Books
Read the relationships as text
  • Return Note results in Customer Credit (1:1)
  • Return Note bundled into Expiry Claim (N:N)
Who does the work
  • Returns executive
  • Accounts executive
Approvals and controls
  • Returns outside the policy window need the sales manager
Reports they watch
  • Returns value by customer and reason
  • Expiry claims pending by principal
  • Credit received versus claimed
Hands over to
  • Finance and Accounts: Customer credits and principal claims
Zoho apps for this team:Zoho CreatorZoho InventoryZoho Books
Finance and AccountsBills with the right tax, controls credit, collects from chemists and settles with principals.

Workflow

  1. 1

    Invoice with batch details

    Invoices show batch, expiry and tax, with GST in India or VAT in the UAE and UK.

  2. 2

    Control credit

    Credit limits and overdue days decide whether new orders are released.

  3. 3

    Collect and reconcile

    Cheques, bank transfers and cash from routes are matched to invoices, and bounced cheques are flagged.

  4. 4

    Pay principals

    Purchase bills are paid net of claims and credit notes on due dates.

  5. 5

    Report margin

    Margin by principal, product and customer, after schemes and expiry losses, is reported.

Entity diagram: Finance and Accounts

The records this team creates and updates, their key fields, and how they link.

settled by (N:N)feeds (N:N)feeds (N:N)InvoiceBooksInvoice noBatch linesTaxReceiptBooksModeAmountCheque noPrincipal PaymentBooksPrincipalAmountDue dateMargin ReportAnalyticsPrincipalSalesMargin
  • Zoho Books
  • Zoho Analytics
Read the relationships as text
  • Invoice settled by Receipt (N:N)
  • Principal Payment feeds Margin Report (N:N)
  • Invoice feeds Margin Report (N:N)
Who does the work
  • Accountant
  • Credit controller
  • Finance manager
Approvals and controls
  • Credit limit increases need the finance manager
  • Customers with bounced cheques move to cash terms until cleared
Reports they watch
  • Receivables ageing by customer
  • Payables to principals by due date
  • Margin by principal
Hands over to
  • Sales and Order Desk: Credit status by customer
  • Management and Reporting: Monthly margin and cash position
HR and PayrollHires and pays warehouse, delivery and field staff, and keeps pharmacist registrations current.

Workflow

  1. 1

    Hire staff

    Openings for pickers, delivery staff, reps and pharmacists are tracked from posting to joining.

  2. 2

    Track registrations and training

    Pharmacist registrations and GDP training are tracked with expiry.

  3. 3

    Manage attendance

    Warehouse shifts and field staff attendance are recorded.

  4. 4

    Run payroll

    Salary and rep incentives go through Zoho Payroll where it is available, or your local payroll provider.

Entity diagram: HR and Payroll

The records this team creates and updates, their key fields, and how they link.

holds (1:N)records (1:N)paid by (1:N)EmployeePeopleEmployee IDRoleLocationRegistrationCreatorTypeNumberExpiryAttendancePeopleDateShiftStatusPayslipPayrollMonthGrossIncentive
  • Zoho People
  • Zoho Creator
  • Zoho Payroll
Read the relationships as text
  • Employee holds Registration (1:N)
  • Employee records Attendance (1:N)
  • Employee paid by Payslip (1:N)
Who does the work
  • HR executive
  • HR manager
Approvals and controls
  • The business cannot run a shift without a registered pharmacist on duty where the law requires one
Reports they watch
  • Headcount by role
  • Registrations expiring
  • Rep incentives paid
Hands over to
  • Finance and Accounts: Payroll summary
  • Regulatory and Compliance: Pharmacist registration status
Management and ReportingGives owners one view of sales, stock, expiry risk, compliance and margin by principal.

Workflow

  1. 1

    Combine distribution data

    Zoho Analytics pulls Inventory, Books, CRM and Creator into one model by principal, product and customer.

  2. 2

    Daily dashboard

    Orders, dispatch, collections and shortages on one screen each morning.

  3. 3

    Monthly principal review

    Sales, margin, stock days, near-expiry and claims are reviewed for each principal.

  4. 4

    Act on exceptions

    Alerts for licence expiry, recalls and overdue customers go to owners.

Entity diagram: Management and Reporting

The records this team creates and updates, their key fields, and how they link.

shows (N:N)triggers (1:N)KPIAnalyticsNameTargetActualDashboardAnalyticsAudienceRefreshOwnerAlertFlowTriggerRecipientChannel
  • Zoho Analytics
  • Zoho Flow
Read the relationships as text
  • Dashboard shows KPI (N:N)
  • KPI triggers Alert (1:N)
Who does the work
  • Owner
  • General manager
Approvals and controls
  • Taking on a new principal or territory is approved by the owner
Reports they watch
  • Sales and margin by principal
  • Near-expiry stock value
  • Receivables and collections
Hands over to
  • Purchase and Principal Relations: Principal and stock decisions

What to expect when you start

A typical plan for a focused project of one to three apps. Larger scope or messy data takes longer; we confirm the timeline after discovery.

  1. Week 1 to 2

    Map and agree

    We walk through your pharma distributors and stockists process from "Retailer accounts" to "Reports", list the records and fields you really need, and agree the scope.

  2. Week 3 to 4

    Build the core

    We configure Zoho CRM and Zoho Creator with your stages, roles, approvals and templates.

  3. Week 5 to 6

    Connect and migrate

    We clean and import your data, connect email, payments or other tools, and build the reports you will use every week.

  4. Week 7 to 8

    Test and go live

    Your team tests with real cases, we train each role, and we cut over with a checklist.

Mistakes to avoid

  • Copying the old spreadsheet column for column. Keep only the fields that help someone decide or act.
  • Leaving out exceptions such as returns, changes and cancellations. Model them early so the team does not work around the system.
  • No owner per stage. Name one person for "Retailer accounts" and one for "Reports".
  • Going live without checking reports against numbers you already trust.

A good first win

Start with the problem that hurts most: Near-expiry stock is found late. Fixing one visible problem in the first month builds trust and adoption for everything after it.

What you can measure

  • Expiry write-off %
  • Collection days
  • Order fill rate

Questions about Zoho for pharma distributors and stockists

Which Zoho apps suit pharma distributors and stockists businesses?

A typical pharma distributors and stockists setup uses Zoho CRM, Zoho Creator, Zoho Inventory, Zoho Books, Zoho Analytics. We confirm the exact apps after mapping your own process in a discovery call.

How does the business process flow in Zoho for pharma distributors and stockists?

1. Retailer accounts; 2. Field orders; 3. Batch and expiry stock; 4. Billing; 5. Returns and expiry; 6. Reports.

Which departments does a Zoho setup for pharma distributors and stockists cover?

A full setup covers Sales and Order Desk, Purchase and Principal Relations, Warehouse and Batch Control, Dispatch and Delivery, Regulatory and Compliance, Returns and Expiry Claims, Finance and Accounts, HR and Payroll, Management and Reporting. Each department works in its own Zoho screens, but they share the same customer, order and finance records, so work moves from one team to the next without being retyped.

Zoho apps we set up for pharma distributors and stockists

  • Zoho CRM
  • Zoho Creator
  • Zoho Inventory
  • Zoho Books

Not sure which apps fit your business? Book a free 30-minute call or see all Zoho products we implement

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